Díaz Martínez, Jaquelinne Vanessa (2022) My touristic product: travel corpus christi. Bachelor thesis, Universidad de El Salvador.

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Abstract

let's start with the meaning of religious tourism? religious and spiritual tourism refers to travel for religious or spiritual purposes, such as undertaking a pilgrimage and visiting sacred sites locations that are considered to be holy sites for whatever reason. the general objective of this work is to be able to present a new option of religious tourism to the catholic community that promotes their traditions and encourages them to learn more about their culture. in el salvador, tourism has been advancing little by little and the country has positioned itself in a good place due to the different beautiful places that the country has, but religious tourism has been left aside and that is why i have developed this idea of religious tourism. in order to carry this out, this project has been structured in four chapters. the first chapter describes my tourist service and its characteristics. in the second chapter a brief description is made of the history of tourism in the country and how sustainability policies are working on in the country, traditions, foods, legends that define us as salvadoran, also you will be able to find more information related strategies that will help me define my customer profile, how to make my product or service sell in a better way. in chapter three an analysis of entrepreneurial profile is made describing all its stages. in chapter four you can find the costing plan of my project, how it will develop, the mission, vision and objectives that i have as an entrepreneur and at the end you can find the bibliography with which i supported myself to develop this work .

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